A world you can lose yourself in
VUSHIE began as a collection from the brand VUCH — but it soon became clear that it deserved its own space. While VUCH is synonymous with energy, colours, and boldness, Vushie is a brand that whispers.
It’s gentle, quiet, free — it doesn’t fit into any ordinary drawer. It’s like a dream or a memory that stirs something inside you, but you can’t quite put into words. And that’s exactly why it emerged as an independent brand.
Behind the world of Vushie stands a collaboration with the artist Dušana Rapošová, bringing fragility, depth and poetry into it. Vushie bags, wallets and backpacks aren’t just products. Each piece is a story waiting for you to discover it.
Girls from other worlds
They’re silent. Yet they awaken something in you that never truly slept.
World full of magic
Anastasia is the girl of dawn. A gentle shift arriving quietly — before you even notice. She’s like the first song of birds you hear still in darkness, like the light that enters a room and suddenly everything looks different.
Lilian is the girl of night. In the silence she brings, everything slows down. She’s like a blanket that wraps around you when the world quiets. She’s there where you hide from others’ eyes. She guards your secrets, your dreams, your inner worlds.
Stella is the girl of breeze. Her presence is soft and delicate, like a summer breeze over the shore. Tender and empathetic, she brings a sense that everything is exactly as it should be.
Vivian is the girl of shadows. She sees what others overlook — and hears the whisper of alleys where stories linger. Bold, brave and creative. The kind who treats the city as her secret playground full of mysteries.
Rosalie is the girl of wishes. When you look at her, you feel as if your heart has met hers before. She’s gentle, but not naive; her laughter smells of flowers and summer memories.
A world you can lose yourself in
You’ll find it in moments of silence. When you pause.
